By Cool World consists of web platforms and mobile applications for Android and iOS for each city the business is present in (currently, Braga, Lisbon and New York). The whole system was developed by BloomIdea to be multiplatform, connecting content between multiple systems in order to create a full experience, in which users can visit the web platform before the trip for planning and then follow customized guides, with content built from scratch by the By Cool World team, through the app.

BloomIdea’s work in design, responsive web development, app development and marketing has allowed By Cool World to become a reference in its sector, beating giants such as Booking and TripAdvisor to reach first place in the travel category of the App Store and Play Store by the launch of the Lisboa Cool app. Beyond that, both the Braga Cool and Lisboa Cool apps are in first place for searches about the respective cities in various countries, such as the United States, Spain, the United Kingdom and Brazil.

Thanks to continuous support and development and a multiplatform system built from scratch for By Cool World, BloomIdea has managed to make Júlia’s idea bloom both online and off, allowing her to create memorable experiences for everyone that visits these great cities!