Mobile Apps Marketing

It's not just the development of an app that has an impact on your success. Promoting this app to the right people at the right time is just as important – only this way will it become known to its potential users!

Your app already exists, but needs a little push? No problem! In fact, the last step – app marketing – is crucial and, as such, deserves a whole team specialized and focused on the goals: to make the app known to the four corners of the world, attract and retain users, ensure downloads, reach the tops of stores, and generate revenue.

At BloomIdea, we don’t rest until each topic in the marketing plan we specifically thought-out for a unique product is fulfilled.

What's behind an excellent App Marketing plan?

Much more than you can imagine! Fortunately, this is an area that we not only master, but love to perform. We guarantee the best possible results for an app that, if not properly promoted, might get lost among so many others - and because this is something that doesn't suit our line of work, we have a toolbox filled with the best and most effective app marketing strategies:

  • App website's creation;
  • App Store Optimization (ASO);
  • Digital PR;
  • Cross promotion;
  • Acquisition, management, and maintenance of users;
  • Promotion of the app on social networks;
  • Smart App Banners;
  • Promotional videos;
  • CPI campaigns;
  • Offline promotion;
  • Influencer Marketing;
  • Internationalization strategies.

The stages of an app marketing plan!

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Pre-Launch

Whether it is a new app or an existing one, the first step includes such fundamental actions as the analysis of the competition, the positioning in the market, the differentiating factors, the target audience, the definition of the promotion of the app, among all the other marketing strategies that will ensure its success.

 

Launch

At the time of the app's launch, there's a lot we can (and must!) do to make it reach the right people at the right time and achieve the goals. Do you want to be on the top of the App Store and the Play Store for news? This step can't be neglected!

 

Post-Launch

After a big launch, we can't let the audience forget your app or stop using it. On the contrary: we want it to be increasingly used, and that each user recommends it to their friends and acquaintances. In the post-launch phase, we communicate updates and highlight the best your app has so that the number of downloads never stops growing!

Our App Store and Play Store results speak for themselves!

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Thanks to our mobile applications' marketing services, our customers reach the Tops of the stores!