It is said that e-commerce is the future, but the truth is that, in the present, it is already a very significant sales channel for many companies. At a time when more and more people are shopping online - and they love to do so! - it might be good to consider setting up an online store, especially since they have no opening hours and promote internationalization.

Product photography is a very important niche in photography and is currently essential for the promotion and dissemination of a brand. However, it is wrong to think that product photography is limited to an object on a white background since there are many ways to display a product.

Who better than your client to talk about your business? Left in your online store by someone who has already purchased one of your products, it’s impossible not to run into the reviews when looking for a new brand or business on the Internet.

Did you know that with a gesture as simple as adding an item to your client’s package, you can boost your business? Packaging inserts are a surprise that promotes customer loyalty, creates the identity of your brand, and makes you more competitive in the face of the competition.

There are several techniques we can use to boost the growth of an online store, but we'll provide you 10 that certainly will have a very significant impact on the success of yours.

As it had happened in the past, BloomIdea contributed to the Drupal community and for the e-commerce in Portugal developing a module for Drupal Commerce 2.x that allows to automatically generate Multibanco references on this e-commerce platform.

Digitization is a worldwide trend that has opened several business opportunities. A great example of the impact digitization has had in recent decades is the evolution of the music industry.

Fred Reichheld created the Net Promoter Score, also known as NPS. This method helps companies understand the level of loyalty and satisfaction of their consumers, and because of its characteristics (such as easy adaptation), it has been applied in different industries.

Today, one of the best ways for a brand to stand out is by being a pioneer in the use of technology: by discovering new ways to communicate through new technologies and, in this way, standing out from the gigantic crowd of competitors who repeat the same tactics, time and time again.

Shopping online can be a wonderful experience. But it can also be a very frustrating experience if the process is not well-designed.
To avoid frustration and make online shopping fast, simple and enjoyable, BloomIdea provides the four great steps to optimize the checkout of your e-commerce platform.