With almost 2 billion active monthly users, Facebook is by far the largest social network in the world today, which makes it an extremely important channel for Digital Marketing in the context of Social Media Marketing.

Making a promotion is an excellent way to reach a new audience, reach the media, build customer loyalty, dispose of stock, disseminate new products and increase sales.Did you know that there are various types of promotions and that, within each of these groups, there are different promotional actions that can be done? If you said “no” and you have an online store, this article is for you.

Promotional campaigns are a good way to attract new customers and retain the current ones, and they are also an excellent way to dispose of stock and reach the media. We have gathered over 150 days you can use in your marketing strategy for 2020, provided that the communication is appropriate to the product and/or service you sell.

Digitization is a worldwide trend that has opened several business opportunities. A great example of the impact digitization has had in recent decades is the evolution of the music industry.