Mobile platforms are the number one choice for travel research and booking, with 85% of travelers using a mobile device for booking and 60% using navigation apps during the trip itself. More than ever before, this means that mobile apps are essential for Tourism, reaching the user during the whole selection process and accompanying them during the experience itself.
With almost 2 billion active monthly users, Facebook is by far the largest social network in the world today, which makes it an extremely important channel for Digital Marketing in the context of Social Media Marketing.
But after we have shown you some examples of promotions you can do in your online store, we share some promotional actions that might make sense for your business.
Making a promotion is an excellent way to reach a new audience, reach the media, build customer loyalty, dispose of stock, disseminate new products and increase sales.Did you know that there are various types of promotions and that, within each of these groups, there are different promotional actions that can be done? If you said “no” and you have an online store, this article is for you.
An abandoned cart is no less than an order that was left unfinished. For some reason, the customer decided, after adding the product to the cart, that he would no longer make the purchase.
The Internet has forever changed the way consumers acquire products or services. According to the latest data from the European B2C Ecommerce Report, over 3.1 million, or 35% of the Portuguese, already purchase online, this number is expected to grow exponentially in the coming years, and that corresponds to a volume of business above € 3 billion. Internationally, this figure is rising to 1.61 billion, about 43% of all Internet users. Given that online shops have no borders, this means that almost 2 billion people worldwide are potential buyers.
Promotional campaigns are a good way to attract new customers and retain the current ones, and they are also an excellent way to dispose of stock and reach the media. We have gathered over 150 days you can use in your marketing strategy for 2020, provided that the communication is appropriate to the product and/or service you sell.
It’s no secret we’re big supporters of Drupal, a development modular framework with an integrated content management system. However, we’ve noticed that there are several doubts about Drupal’s stability and security, given that it’s an open-source system, which makes some people apprehensive.
This year, the award for “Best Tourism Site/App” was awarded to Lisboa Cool, which has been supported by BloomIdea since day one, not only in what web and mobile development are concerned, but also in the business development and digital marketing areas.
